One of the best things about the festive season is giving and receiving. Thanks to Pernod Ricard’s 2021 Phakamisa iSpirit (lift the spirit) festive season campaign, South Africans can do both simply by buying and enjoying one of their favourite spirits brands. Creating conviviality and bringing good times to South Africans has been at the heart of what Pernod Ricard has been doing for years and, this festive season, they plan to do even more of that while making a real impact in local communities.
Pernod Ricard has invested R38 million into this campaign, a campaign focused on uplifting the local economy and supporting employment opportunities in South Africa, whilst also incentivising consumers when they buy participating brands in store. Inspired by some of the country’s local makers, three locally-made gifts — a citrus juicer, ice tray, or sound amplifier — have been sourced to accompany some of Pernod Ricard’s most well-loved brands in participating outlets this festive season.
Part of the proceeds from every bottle sold will go towards supporting these local makers who inspired these gifts by providing them with SETA-accredited courses covering business management, manufacturing, technology, and accounting, as most artisans do not have formal training. They will also be provided with the resources they need to grow their businesses.
Participating brands include: Beefeater London Dry gin 750ml, Jameson Select Reserve Irish whiskey, Ballantine’s Finest Blended Scotch whisky 750ml, The Glenlivet Founder’s Reserve Single Malt Scotch whisky 750ml and the Chivas 12 Year Old Blended Scotch Whisky 750ml bottle.
To learn more about the campaign and how you can support, click here.
Cool, so how do I win?
In support of its Phakamisa iSpirit campaign, Pernod Ricard and MenStuff are offering you the chance to take home five bottles of spirits from its festive gifting range.
To enter, simply email your name and contact details to firstname.lastname@example.org – don’t forget to include the subject line “Pernod Ricard Festive giveaway” in your email, and in your mail, let us know which drink you’re most looking forward to trying.
The prize includes a Beefeater London Dry gin 750ml, Jameson Select Reserve Irish whiskey, Ballantine’s Finest Blended Scotch whisky 750ml, The Glenlivet Founder’s Reserve Single Malt Scotch whisky 750ml and the Chivas 12 Year Old Blended Scotch Whisky 750ml bottle. Each bottle is packaged with a bespoke gift inspired by some of the most talented South African wood and lifestyle makers. To learn more about the campaign and how you can support, click here.
One entry per person, please. Competition ends on 15 December 2021 at midnight.
Please read our competition terms and conditions here.