By now, we’ve all heard of the concept of ‘eating with the seasons’. Seasonal eating may sound like just another trendy buzzword from the food industry, but eating seasonally just makes sense. The concept is easy; eat the fruits and vegetables that are in season and hold off on those that are not. There are many benefits to this concept; including supporting local farmers and enjoying fresher produce. But, not everyone wants to wait until watermelon season rolls around for a good watermelon and feta salad. For impatient souls like myself, the great news is that thanks to ZZ2, there’s one fruit that is available all year round to South Africans — avocados.
Listen, it’s clear that Mother Nature knows best, and when you eat in harmony with Mother Nature, your wellbeing and the planet’s wellbeing become aligned. But, thanks to Harmony Avs, nature is always in season. That’s right, there’s no need to hold off on that slice of avocado toast, because ZZ2’s Harmony Avs makes it possible to enjoy this superfood all year round.
An Avocado for all seasons
With a range of 12 varietals of avocados that ripen at different times of the year, Harmony Avs makes it possible for South Africans to have locally grown avs all the time and at any time!
Like me, you’re probably shocked at the revelation that 12 different varietals of avocados exist (there are actually hundreds of varieties that grow around the world!), and are now wondering what they are and how they differ. Rather excitingly, each of the 12 Harmony Avs varietals in South Africa offer a unique flavour profile for you to enjoy.
But, if you don’t know your Haas from your Fuerte, there’s no need to worry because while the different Harmony Avs may vary in size, shape, colour, taste and texture, the essence of goodness, nutrition and flavour is always the same. Harmony Avs varietals allow you to enjoy Mother Nature’s ‘Green Gold’ in abundance all year round and experiment with the different flavour profiles while also eating in harmony with the seasons.
Here’s a look at which varietals are in season for the next few months: During week 38 of 2021 (starting 12 September) avocado lovers can expect to find Queen Harmony Avs in stores. Look out for Lamb Hass Harmony Avs during week 39 (starting 19 September) and week 40 (starting 26 September). In week’s 43 to 49 (starting 17 October) Harmony Avs fans can expect to see Reed avocados in the fresh fruit and vegetable aisles.
Benefits of eating seasonally
While there may be many other brands on the market offering the convenience of avocados all year round, with Harmony Avs you can be assured you’re still eating seasonally and locally. But, what exactly are the benefits of eating seasonally?
There are numerous reasons. Today, it’s so easy to transport food long distances, that we take it for granted that we can eat fresh cherries in January or enjoy a mielie on the braai all year round. But, as convenient as it is to have year-round access to whatever fruits and vegetables you want, in-season produce costs much less.
Eating your favourite fruit when it is more readily available locally will save you money in the long run because it didn’t have to be flown from halfway across the world to reach your table. Fresh seasonal fruit that is grown locally is good for the planet too because it is delivered via a reduced environmental footprint while helping to support the local farmer who provides the best quality avs available at the time — exactly as nature intended.
If you don’t mind paying a few bucks more to have strawberries in your smoothies all year round, then also consider that eating season-specific, locally-grown produce could have further health benefits. Studies have shown that the quality and freshness of in-season produce can be better than that of artificially ripened, out-of-season produce. To meet year-round demand, certain crops are modified to grow in bulk, but these modifications take away some of their nutritional benefits. When fruits and vegetables are grown during their natural timeframe, they grow and thrive without the need for modifications. Science is showing that there’s a method to the ‘madness’ in eating with the seasons; for example, in a study monitoring the vitamin C content of broccoli, it was found that broccoli grown during its peak season had a higher vitamin C content than broccoli grown during the spring.
Mother Nature knows best, and seasonal fruits and vegetables provide you with the exact nutrients your body needs throughout specific times of the year, and you can be sure you’re getting the freshest, produce because it’s been ripened (hopefully) naturally by the weather conditions it’s most suited to, and hasn’t been refrigerated for extended periods of time. What a concept!
Eating what is available and grown locally helps to create a sense of harmony with the world around you, while also delivering the health benefits of a diet rich in fruits and vegetables. Plus, eating in harmony with nature makes you feel like you’re doing the responsible and ethical thing. Remember, next time you’re choosing your avs at your local grocery store, choose to live #TheHarmonyWay with Harmony Avs.
So, while you may have to keep your addiction to fresh cherries in check until cherry season in South Africa rolls around each year, with Harmony Avs, nature is always in season.
Find out more on the Harmony Avs website here.