Burberry Launches the New Hero Parfume Intense

Burberry has launched the latest fragrance in the Burberry Hero range, Burberry Hero Parfum
Intense; and it’s now available in South Africa.

Crafted by master perfumer Aurélien Guichard, Hero Parfum Intense builds on the Hero
signature trio of cedarwood oils at its heart, and is further enriched by spicy top notes of black
pepper and a base note of deep leather, amplifying the fragrance’s intensity and depth.

‘My inspiration for the Hero Parfum Intense was to build a new intensity synonymous with a
natural sensual strength. In this deeper version, textured dry-down notes contrast with the first vibrant impression to create a feeling of depth through dark, precious and intense notes.’ – Aurélien Guichard, perfumer.

What to expect:

• Top notes: black pepper
• Heart notes: a trio of cedarwood oils
• Base notes: leather

About the Bottle

Housed in a deep-brown bottle, its angular shape is an abstract reinterpretation of a
horse’s hoof detailed with the Burberry logo, which is a nice touch.

It also comes in two sizes: 50ml and 100ml. The 100ml bottle is
refillable, with a 200ml refill that is sold separately.

The Burberry Hero Collection

The 100ml bottle of Burberry Hero Parfum Intense is priced at R2,400, and sits alongside the Hero EDT and Hero EDP. It is available on the Burberry website, in Burberry stores
stores and from select retailers.