Fashion

Gucci Drops its Latest Fragrance in South Africa

Gucci Guilty’s latest entry hits store shelves in SA.

Published

8 months ago

April 23, 2025

Italian luxury brand Gucci has released its latest fragrance in its beloved Guilty line-up, bringing an olfactory variation of one of South Africa’s men’s favourite scents.

Gucci Guilty Essence is a subtle blend of the iconic Gucci Guilty ingredients. The fragrance joins the Gucci Guilty men’s lineup comprising Gucci Guilty Eau de Toilette, Gucci Guilty Eau de Parfum, Gucci Guilty Parfum, and Gucci Guilty Elixir de Parfum.

A powerful invitation to celebrate love in all its forms, Gucci Guilty Essence is available at Edgars, Bash, Woolworths and other key fragrance stockists.

It comes in 50ml, 90ml, and 200ml bottle options and starts at around R1,600 depending on the retailer.

Gucci Guilty Essence Pour Homme Eau de Toilette

Perfumer Jacques Huclier crafted Gucci Guilty Essence as a fresh reinterpretation of Gucci Guilty Pour Homme’s olfactory signature, playing on the key elements of an Aromatic Fougère cologne. Juniper Berries blend with an Ambery Vanilla, creating a distinctive contrast. With its green touch, it is designed to inspire new ways to connect with one’s inner truth.

The Fougère scent also boasts top notes of Lavandin. Sensual and comforting, Lavandin Oil brings herbal undertones that put the wearer instantly at ease. Its floral and aromatic quality creates the scent’s soothing opening.

The heart radiates with irresistible luminosity due to the presence of Orange Blossom. A natural absolute derived from the orange flower, the intense floral quality of this blossom is both rich and warm, with a notable long-lastingness. It adds a touch of sophistication that anchors attention.

The warmth and power of Patchouli reveals itself in the base note, lending the earthy elegance with smoky inflexions. Together with the floral-bodied Lavandin and the intense Orange Blossom, the bold note sends the wearer on a delightful woody trail that brings a sense of subtle seduction and emphasises the comforting, inviting nature of the fragrance.

The Packaging

The Gucci Guilty Essence glass bottle fuses glossed black with vibrant emerald green. The scent’s iconic Interlocking G logo is prominent and embossed to enhance the bottle, while the outer packaging is presented in emerald green. Bold yet elegant, the flacon is an invitation to embrace one’s truest self.